Project and Portfolio VII Week 1: Portfolio Enhancement SMART Goal

This week's assignment encouraged us to take a hard look at our portfolios that we have been creating for ourselves and enhancence them in some way. These portfolios can be used to showcase our work as well as ourselves to future business associates and others.

SMART GOAL

In one month, complete an update to Personal Brand website to include The Friday Podcast

Specific: As part of my personal brand media strategy, I will be updating my personal brand website to include information about my podcast. By doing this it will further showcase to any visitors of the site my experience and skills.

Measurable: I will be able to see & show engagement changes immediately using podcast analytics built into our hosting service, Anchor. As well as our built in analytics from our social media platforms (Instagram, Twitter, & Facebook)

Attainable: By fleshing out my personal brand website and adding my podcast content. The webpage will begin to take an evolution in shape. Also, traffic to my podcast's social media platforms as well as podcast listeners should increase. Experts says if you’re interested in growing your personal brand, photos and videos are great. But podcasting provides unique benefits unlike any other media.

Relevant: The podcast community is growing. The community is expected to double, even triple by 2020. We can hypothesize that fleshing out the podcast section on the webste and creating relevant, engaging, attention grabbing , brain - based social media posts, traffic to the podcast's social media platforms as well as listeners should increase.

Time-Bound: Within 3 weeks we should see a peak in interest and engagement. However, we won't see the full effect of the work until most likely 90 days out.